China CEO: Voices of Experience from 20 International Business Leaders

Juan Antonio Fernández

250 pages, Paperback

ISBN: 0470821922

ISBN13:

Language: English

Publish: April 15, 2006

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CHINA Voices of Experience From 20 International Business Leaders is based on interviews with 20 top executives and eight experienced consultants based in China. The book is packed with first-hand, front-line advice from veterans of the China market. Hear directly from the top executives heading up the China operations of Bayer, British Petroleum, Coca-Cola, General Electric, General Motors, Philips, Microsoft, Siemens, Sony and Unilever, plus expert China-based consultants at Boston Consulting Group, Korn/Ferry International, McKinsey & Company, and many more.

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