Foundations of Finance: The Logic and Practice of Finance Management
John D. Martin
592 pages, Hardcover
ISBN: 0131856057
ISBN13:
Language: English
Publish: 1104566400000
KEY BENEFIT : Keown allows readers to see the big picture by letting them understand the logic that drives finance rather than memorizing formulas. Very user friendly, the basic pedagogical approach to the presentation of new tools and techniques is “say it” then “illustrate it with an example” and reinforce with lots of “real world examples”. As well as including strong international coverage some key topics Financial Markets and Interest Rates; Understanding Financial Statements and Cash Flows; Time Value of Money; Risk and Return; Bond and Stock Valuation; Capital-Budgeting Techniques and Practice; Cash Flows and Other Topics in Capital Budgeting; and Current Asset Management. For an enduring understanding of the basic tools and fundamental principles upon which finance is based.