Hard Sell: The Evolution of a Viagra Salesman
Jamie Reidy
224 pages, Hardcover
ISBN: 0740750399
ISBN13:
Language: English
Publish: March 1, 2005
BiographyBiography MemoirBusinessHumorMedicalMemoirNonfiction
Presents an insider look at the pharmaceutical industry from a former salesman of Viagra, discussing some of the questionable ways in which the drug was marketed and the tactics he used to persuade the doctors he visited to prescribe the drug.