How Firms Succeed: A Field Guide to Design Management
James P. Cramer
293 pages, Paperback
ISBN: 096754775X
ISBN13:
Language: English
Publish: January 1, 2002
A hands-on guide to running any design-related business from a two-person graphics team to middle-management to CEOs of multi-national firms offering advice on specific problems and situations and providing insight into the art of inspirational management and strategic thinking.