How to Write a Good Advertisement: A Short Course in Copywriting
Victor O. Schwab
236 pages, Paperback
ISBN: 0879803975
ISBN13:
Language: English
Publish: December 1, 1982
BusinessCommunicationEducationHow ToNonfictionSelf HelpWriting
How to Write a Good Advertisement is a short course in writing powerful, hard-hitting copy that can help you make your products and services irresistible to potential customers. This remarkable book has turned many novice mail-order entrepreneurs into expert copywriters and many experienced copywriters into masters of their trade