Positioning: The Battle for Your Mind
Al Ries
272 pages, Hardcover
ISBN: 0071359168
ISBN13:
Language: English
Publish: 979804800000
BuisnessBusinessCommunicationEconomicsEntrepreneurshipManagementNonfictionPersonal DevelopmentPsychologySelf Help
A dynamic new cover heralds the reissue of this bestselling business classic, which Spencer Johnson, M.D., co-author of The One Minute Manager praised as “One of the most important communication books I’ve ever read. I recommend it highly!”