The Gutenberg Galaxy
Marshall McLuhan
350 pages, Mass Market Paperback
ISBN: 0451039130
ISBN13:
Language: English
Publish: -15872400000
ArtCommunicationDesignHistoryNonfictionPhilosophyPsychologySociologyTechnologyTheory
Since its first appearance in 1962, the impact of The Gutenberg Galaxy has been felt around the world. It gave us the concept of the global village; that phrase has now been translated, along with the rest of the book, into twelve languages, from Japanese to Serbo-Croat. It helped establish Marshall McLuhan as the original ‘media guru.’ More than 200,000 copies are in print. The reissue of this landmark book reflects the continuing importance of McLuhan’s work for contemporary readers.