The Platinum Rule: Discover the Four Basic Business Personalities and How They Can Lead You to Success
Anthony J. Alessandra
304 pages, Paperback
ISBN: 0446673439
ISBN13:
Language: English
Publish: February 1, 1998
BusinessCommunicationNonfictionPersonal DevelopmentPsychologySelf Help
In this entertaining and thought-provoking book, Tony Alessandra and Michael O’Connor argue that the “Golden Rule” is not always the best way to approach people. Rather, they propose the Platinum Rule: “Do unto others as “they’d” like done unto them”. In other words, find out what makes people tick and go from there.